Andy Core is an expert in Work-Life Balance, Well Being and Peak Human Performance.
Some people listen to a huge number of keynote speakers each year and speeches take place on a daily basis. It can often be difficult to absorb the information that is being relayed. What can you do to ensure that people sit up and listen to what you have to say? How can you make it interesting and different enough that people take your key message away with them? A keynote speaker advises the following:
- Use up to date facts and figures. People are more likely to remember your point if you can back it up with evidence
- Use short, witty quotes
- Try puns – if effective, they immediately make a concept more memorable
- Make intelligent use of pauses
- Make comparisons
- Use repetition
- Tell, tell, tell them what you’re going to tell them, tell them and then tell them what you told them
- Make use of lively adjectives and adverbs
- Have a clear structure and try to create a story
- Be enthusiastic!
- Use appropriate hand gestures (but don’t go over the top)
- Start and finish concisely and assertively – no waffling
If using PowerPoint:
- Keep color coding running through the whole presentation
- Only put a minimal amount onto slides
- Use striking images
Our keynote speaker states that most importantly, keep it simple! People are most likely to stop actively listening when they become confused.
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